The Role Played by your Web Server Location

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<p style="text-align: justify;">Having a web site  according to your geographic location is important for any successful  business. A <a href="http://www.brainpulse.com/">web hosting server</a> is a computer that is connected to the internet and each computer has  its own unique IP address. Search engines can easily locate the country  or town where the server is sited. The ranking of your site depends on  the domain extensions and its  geographic position and a growing  business is always aware of its targeted customers and where its  future home is located. It is important to consider the physical  location of a web hosting server before considering a hosting provider if you are particularly looking  for optimal SEO.</p>
<p style="text-align: justify;">Depending on your business objective, you can target  your search to an audience of a specified geographic area thereby  maximizing the search results. Without targeted visitors a website is of  no use. It is you who have to decide what the site should be about and  the people who can visit your site. Your web hosting location is  important for international visitors and affiliate campaigns. Localizing  your site will help you to fetch the targeted visitors. An appropriate  domain name together with a suitable extension helps you to get links  from related sites and the search engines too favor those sites that are  physically located as well as hosted within that specific location.</p>
<p style="text-align: justify;">Search engine results  are technically country specific for e.g. a site hosted in UK will have a  different set of result if it is searched from some other countries. It  is advisable to have your site IP address within that country’s IP  address range. The IP address of computers is used by the search engines  to identify the location of the searching sources. If your targeted  audience belongs to some far off locations, then the site should be  hosted at multiple locations which ensure that it is locally available  to the users for a better and higher SEO results. It might be expensive  during the initial stage but it is a massive advantage for your  business. The major search engines have split their indexes based on the  country specific search opportunities and this search decentralization  process creates a significant impact on both the customers as well as  the site owners. This is both a curse and a blessing since the result of  your search will be typically based on the physical location of your  site and you will get various results that are substantially different  depending on the competitiveness of the particular search.</p>
<p><strong>About the Author </strong><br />Brainpulse is a leading <a href="http://www.brainpulse.com/web_hosting_india/dedicated_servers_india.php">Dedicated  web Servers</a> company to offers our clients fast and effective <a href="http://www.brainpulse.com/domain_name_registration_india/domain_name_registration_india.php">Domain  Registration Services</a> that help you to expand your online business without compromising your  expectations.</p>

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The Role Played by your Web Server Location

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