GMA Network, Inc. (GMA) made a strong start this second semester of 2011 as it posted solid margins on national television ratings, as validated by broadcast industry’s most trusted ratings service provider, Nielsen TV Audience Measurement.
According to full July household data (July 24 to 31 based on overnight ratings) in National Urban Television Audience Measurement (NUTAM), GMA posted a total day average audience share of 34.2 points, 2.8 points ahead of ABS-CBN’s 31.4; and 18.8 points higher than TV5’s 15.4.