MANILA, March 13, 2013— Luis Antonio Cardinal Tagle’s Facebook page showed an unusual spike in “likes”, growing by more than 5,000 in four days.
The notable increase was particularly started a day before the cardinals around the world sequestered themselves in the Sistine Chapel at the Vatican for the conclave.
As of Wednesday, over 130,000 people have “liked” Tagle’s Facebook page, which is run by Jesuit Communications.
“The increase actually started that day (Feb. 26) when he left for Rome,” said Raymon Ritumban, JesCom production coordinator.