From the moment Chief Justice Renato Corona entered the impeachment court on May 22, through his epic opening statement punctuated by tears, to his sudden exit and his return in a wheelchair -- millions of viewers were glued to GMA News TV Channel 11.
Proving yet again that it is undoubtedly local television’s leading news channel, GMA News TV’s The Chief Justice on Trial special coverage last Tuesday was the viewers’ preferred news source based on overnight data from the broadcast industry’s recognized ratings service provider Nielsen TV Audience Measurement.
In Total Urban Luzon, which comprises 77 percent of total urban television households nationwide, The Chief Justice on Trial posted a commanding 7.1 rating points; 2.1 points away from the 5.0 rating points of ABS-CBN’s Ang Nasasakdal: Chief Justice. It also led TV5’s CJ Corona Ang Paglilitis by 3.7 points.
Using an estimate of five viewers per household, GMA News TV’s margins translate to 740,000 more viewers over ABS-CBN and 1.3 million more viewers over TV5.
In Mega Manila, which makes up 59 percent of total urban television households nationwide, The Chief Justice on Trial registered 8.5 rating points; leading ABS-CBN by 3.5 points and TV5 by 5.1 points.
GMA News TV’s margins equal 956,000 and 1.4 million more viewers over ABS-CBN and TV5, respectively.
Meanwhile, GMA Flash Report (The Chief Justice on Trial) -- GMA-7's news bulletins on the highlights of the impeachment trial -- scored high in Nationwide Urban TV Audience Measurements (NUTAM) with an average of 15.7 rating points beating corresponding household segment ratings of both ABS-CBN and TV5. It posted even higher averages of 17.7 rating points in Urban Luzon and 18.8 rating points in Mega Manila.
The Chief Justice on Trial special coverage is powered by the country’s most awarded and most respected broadcast news organization, GMA News and Public Affairs. (GMA Network)